{"data":{"company":{"name":"Cricut","slug":"cricut","logo_url":null,"canonical_domain":null,"editorial":null,"wikidata_id":null,"founded":null,"ceo":null,"founders":[],"hq_location":null,"industry":null,"employee_count":null,"official_website":null,"wikipedia_url":null,"stock_ticker":null,"stock_price":null,"market_cap":null,"revenue":null,"ipo_date":null,"sector":null,"full_time_employees":null,"company_description":null,"twitter_username":null,"linkedin_id":null,"instagram_username":null,"facebook_id":null,"parent_org":null,"country":null,"github_org":null,"github_public_repos":null,"github_followers":null,"github_verified":0,"github_description":null,"github_location":null,"github_blog":null,"github_twitter":null,"stock_exchange":null,"stock_beta":null,"stock_range":null,"stock_is_actively_trading":null,"fmp_image":null,"fmp_address":null,"fmp_city":null,"fmp_state":null,"fmp_country":null,"recent_news":[{"title":"I tested Cricut’s desktop sticker printer, and it makes creating custom stickers almost too easy - Popular Science","url":"https://news.google.com/rss/articles/CBMiwAFBVV95cUxQRXlfUWphWVhjdlJkZWp6NTVmanRLVkRoWTdTa2ZDZUFhWXFpOU9EZmVGcDh4Vl9SOWt4MzJ0dmRHMUlPa2E3NHZfejZfem1pWkRlTlNFS3JUazlEaUVTdFJtWTQ2MlYxclFhVEFaYVNWVVlITTRfQk1rMnRlX0lMTF96cmZlRjBOY1k2OHVVMU5nOU5tcDV6bnFqTjkteUstX3Y3QU9TM1RTcHhYaTdWWnNYbGxyeVhIRlJyN09pWi0?oc=5","publisher":"Popular Science","date":"2026-10-12","snippet":"I tested Cricut’s desktop sticker printer, and it makes creating custom stickers almost too easy Popular Science"},{"title":"Best Cricut Black Friday Deals and Sales 2026 - BlackFriday.com","url":"https://news.google.com/rss/articles/CBMiZkFVX3lxTE43cVNDQ3Nkcmp2OXdxRXFqeDFLRVFKcmQ5ZnBiNm5LeHdJMDJhRURKeVZ5bVFTbnhvLURDMDY4SV9jRm5qVTl5Vk5OYWFmYXFNdkx0YXhVMDRINFVjdVRRT0NuUW1zUQ?oc=5","publisher":"BlackFriday.com","date":"2026-10-06","snippet":"Best Cricut Black Friday Deals and Sales 2026 BlackFriday.com"},{"title":"Cricut StickerPix Print + Cut Review - WSJ","url":"https://news.google.com/rss/articles/CBMijAFBVV95cUxObGx3RmRId3NuVU1WcUF2dWJPME43Tzl1MWVKb3o0c01QcGE4blBMUzFYSkppdGpBcHFBNEVjTVgxVFlSTTc3N3RBa3Eya182Y0l6X1lFSTdjNFZuRExQUHhXZklOMmlHSWM2bWVOZ3d5dkw1NTdMYTdLODZQSVVMTkVLZnFSSTRtcVBRWg?oc=5","publisher":"WSJ","date":"2026-10-02","snippet":"Cricut StickerPix Print + Cut Review WSJ"},{"title":"Cricut Joy 2 vs Cricut Joy: which compact cutting machine should you buy? - Creative Bloq","url":"https://news.google.com/rss/articles/CBMiqwFBVV95cUxPTTB0MmNTckNNdEV4czc5M2w3TVc1VmhJZjVTZmdwRnI3X25LNjI4bnNRaDFscGpjNDZiazlIa05YMzd4TVNrTEVIUUFUNUxqZVYyUUUwNjZUWXpwLUs3c3dfckpuSHgzLUlBRkJMTnctTVZCcjVXWGVvRTVySkpMdmd3QnBkVUVLR3F2SFdWRll0ZmhLeWYybnM3WEdmNkZMWm5kU3RsbVRZb3M?oc=5","publisher":"Creative Bloq","date":"2026-10-09","snippet":"Cricut Joy 2 vs Cricut Joy: which compact cutting machine should you buy? Creative Bloq"},{"title":"Cricut, Inc. (CRCT) Stock Price, News, Quote & History - Yahoo! Finance Canada","url":"https://news.google.com/rss/articles/CBMiUkFVX3lxTFBZNGRHaUcxSXpLYVVTUEVDQ2NHb2xEN1R4Z05xSHJsc1NMMU5nSGpwU3hIemFPZ0d0UGd3V19sSnNVVDBwbHkwamtSQVRZTTVicHc?oc=5","publisher":"Yahoo! Finance Canada","date":"2026-10-30","snippet":"Cricut, Inc. (CRCT) Stock Price, News, Quote & History Yahoo! Finance Canada"}],"search_interest_index":null,"search_interest_trend":null,"wikipedia_monthly_views":null,"hn_mention_count":null,"hn_top_stories":[],"wayback_first_year":null,"sec_incorporation_state":null,"sec_latest_filing_type":null,"sec_latest_filing_date":null,"sec_filings":[],"research_papers_count":null,"research_citations_count":null,"research_h_index":null,"research_topics":[],"is_federal_contractor":null,"earnings_calendar":[],"industry_canonical":null,"enrichment_sources":[],"last_enriched_at":null},"hiring":{"total_jobs":48,"categories":[{"category":"engineering","count":21},{"category":"product management","count":8},{"category":"design","count":6},{"category":"marketing","count":5},{"category":"logistics & supply chain","count":2},{"category":"legal","count":2},{"category":"operations","count":1},{"category":"manufacturing","count":1},{"category":"it","count":1},{"category":"data science","count":1}],"experience_levels":[{"level":"senior","count":41},{"level":"mid","count":3},{"level":"staff","count":1},{"level":"executive","count":1}],"work_arrangements":[{"arrangement":"hybrid","count":22},{"arrangement":"onsite","count":14},{"arrangement":"remote","count":6}],"top_titles":[{"title":"Sr. Global Product Manager","count":3},{"title":"Lead UX Designer","count":2},{"title":"Visual Design Lead, UX","count":1},{"title":"Thailand Marketing Manager","count":1},{"title":"Taiwan Marketing Manager","count":1},{"title":"System Integration Engineer - On site","count":1},{"title":"Supplier Quality Engineer (Injection Molding & Tooling) - On site","count":1},{"title":"Staff AI-Native Software Engineer","count":1},{"title":"Software Engineering Director","count":1},{"title":"Senior UX Designer","count":1},{"title":"Senior Sourcing Specialist / ME Sourcing Manager (Packaging)","count":1},{"title":"Senior Site Reliability Engineer, Platform Infrastructure","count":1},{"title":"Senior Product Manager, Creative Labs","count":1},{"title":"Senior Mechanical Engineer, Test Development Engineering","count":1},{"title":"Senior Mechanical Engineer, NPI","count":1}],"locations":[{"location":"south jordan, ut","count":36},{"location":"senai, johor","count":6},{"location":"manila","count":2},{"location":"taipei","count":1},{"location":"shenzhen, guangdong","count":1},{"location":"seoul","count":1},{"location":"bangkok","count":1}],"skills":[{"skill":"Mechanical Engineering","required":5,"preferred":1,"total":6},{"skill":"Python","required":6,"preferred":0,"total":6},{"skill":"Data Analysis","required":6,"preferred":0,"total":6},{"skill":"Product Marketing","required":4,"preferred":1,"total":5},{"skill":"Leadership","required":2,"preferred":3,"total":5},{"skill":"Swift","required":5,"preferred":0,"total":5},{"skill":"Mechatronics","required":3,"preferred":1,"total":4},{"skill":"Project Management","required":2,"preferred":2,"total":4},{"skill":"Kotlin","required":4,"preferred":0,"total":4},{"skill":"Interaction Design","required":4,"preferred":0,"total":4},{"skill":"Content Marketing","required":4,"preferred":0,"total":4},{"skill":"Paid Media","required":4,"preferred":0,"total":4},{"skill":"GD&T","required":3,"preferred":0,"total":3},{"skill":"C#","required":3,"preferred":0,"total":3},{"skill":"AI Engineering Tools","required":3,"preferred":0,"total":3},{"skill":"Debugging","required":3,"preferred":0,"total":3},{"skill":"C++","required":1,"preferred":2,"total":3},{"skill":"Problem-solving","required":2,"preferred":1,"total":3},{"skill":"Product Management","required":3,"preferred":0,"total":3},{"skill":"Consumer Electronics","required":1,"preferred":2,"total":3}],"salary_stats":null,"job_types":[{"type":"full-time","count":48}],"latest_jobs":[{"id":"job_1b221551-331","title":"Industrial Design Engineer","source_url":"https://jobs.smartrecruiters.com/Cricut/744000157911332-industrial-design-engineer","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"hybrid","category":"Engineering","description":"<p>Cricut is seeking an Industrial Design Engineer to join their team. As an Industrial Design Engineer, you will be an integral member of the design team, helping to formalize ID intent and resolve complex engineering challenges.</p>\n<p>Responsibilities:</p>\n<ul>\n<li>Create and maintain high-quality CAD models of the ID design intent with Class-A surfacing in parametric software</li>\n<li>Fully own the development of plastic enclosure parts from early concept through to mass production</li>\n<li>Create detailed 2D drawings with appropriate application of GD&amp;T to communicate critical features, tolerances, and assembly requirements to manufacturing partners</li>\n<li>Lead the design for manufacturing (DFM) of enclosure parts</li>\n<li>Work directly with the Industrial Design team to translate design concepts into manufacturable CAD models</li>\n<li>Collaborate with cross-functional teams to balance internal component packaging, cost targets, performance requirements, and user experience</li>\n<li>Demonstrate a strong understanding of manufacturing processes and limitations</li>\n<li>Act as a key interface between the Industrial Design and Mechanical Engineering teams</li>\n<li>Liaise with supplier teams in Asia</li>\n<li>Contribute to the evolution of a consistent visual design language across a family of products</li>\n<li>Facilitate creative collaboration across internal teams and external partners</li>\n</ul>\n<p>Qualifications:</p>\n<ul>\n<li>4-5 years of relevant experience</li>\n<li>Excellent portfolio demonstrating examples of thoughtful products taken through to manufacturing and mass production</li>\n</ul>\n<p>Benefits:</p>\n<ul>\n<li>Competitive Medical, Dental, and Vision coverage</li>\n<li>401(k) match</li>\n<li>Generous PTO</li>\n<li>Tuition reimbursement</li>\n<li>Yearly lifestyle stipend</li>\n</ul>","enriched_at":1793181606767},{"id":"job_2981bda4-da0","title":"Senior Mechanical Engineer, NPI","source_url":"https://jobs.smartrecruiters.com/Cricut/744000156906419-senior-mechanical-engineer-npi","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Engineering","description":"<p>As a Senior Mechanical Engineer on our product development team, you will assume a key leadership role, providing deep mechanical engineering expertise.</p>\n<p>You will develop mechanical designs for new and existing products by applying engineering and fabrication principles to product designs for the consumer market.</p>\n<p>You will lead and mentor other engineers in the company and individuals both senior and junior to you and at the same level as you.</p>\n<p>Essential Duties:</p>\n<ul>\n<li>Develop concepts and ideas for new products or methods to improve existing products.</li>\n<li>Design mechanisms, drive systems, sheet metal, plastic housings and components in support of new products.</li>\n<li>Develop cost estimates based on product concepts or designs.</li>\n<li>Use engineering principles to develop the structural design of products.</li>\n<li>Specify materials and components in designs.</li>\n<li>Manage multiple design projects at once.</li>\n<li>Work independently with little or no direction.</li>\n<li>Present and participate in design reviews and update designs as required.</li>\n<li>Develop schedules for part and product development.</li>\n<li>Proactively identify risks and develop and execute risk reduction measures.</li>\n<li>Problem solve and implement corrective and preventative actions.</li>\n<li>Keep appraised of the customer experience related to company products.</li>\n<li>Work with design and/or manufacturing partners to ensure manufacturability and smooth product ramps.</li>\n<li>Perform testing of designs to prove functionality and reliability.</li>\n<li>Generate design specifications and drawings for external design and manufacturing activities.</li>\n<li>Apply statistical methods in the development and improvement of products.</li>\n<li>Mentor other engineers throughout the design cycle.</li>\n</ul>\n<p>QUALIFICATIONS:</p>\n<ul>\n<li>Bachelors or Masters degree in Mechanical Engineering.</li>\n<li>5+ Years of applicable experience.</li>\n<li>Experience designing consumer-based products similar to ours.</li>\n<li>Proficient in the use of 3D CAD and engineering analysis tools.</li>\n<li>Interest in and an aptitude for robotics, kinematics, dynamics, mechatronics, mechanism design, etc.</li>\n<li>Experienced in injection molded plastics design, tooling best practices and process tuning.</li>\n<li>Strong understanding of mechanical systems, materials, and manufacturing processes.</li>\n<li>Familiar with sheet metal design and fabrication processes.</li>\n<li>Familiar with rapid prototype techniques and processes.</li>\n<li>Proficient in the application of GD&amp;T.</li>\n<li>Effective communicator.</li>\n<li>Ability to work independently with minimal direction.</li>\n</ul>\n<p>We’ve Got You Covered: At Cricut, we take care of our people with competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend.</p>","enriched_at":1793076092677},{"id":"job_2e21c0bc-bd5","title":"Lead Software Engineer (API/Agentic)","source_url":"https://jobs.smartrecruiters.com/Cricut/744000156066760-lead-software-engineer-api-agentic-","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"hybrid","category":"Engineering","description":"<p>Cricut is a company that enables people to create and customize various items. As a Lead Software Engineer (API/Agentic), you will spend most of your time writing, reviewing, and shipping production backend code.</p>\n<p>You will use agentic coding tools as a core part of your daily workflow, including AI-assisted code review, automated test generation, and AI-augmented development, while maintaining code quality, security, and human oversight.</p>\n<p>Your responsibilities will include:</p>\n<ul>\n<li>Designing and building APIs and services end-to-end</li>\n<li>Contributing to backend architecture across C#/.NET and Python services</li>\n<li>Defining clear, versioned API contracts</li>\n<li>Working closely with Product Management, UX, and client engineers</li>\n<li>Optimizing service performance and scalability</li>\n<li>Writing and maintaining automated tests</li>\n<li>Driving CI/CD automation and release quality</li>\n<li>Shipping behind feature flags with progressive rollout</li>\n<li>Owning service health through observability</li>\n<li>Participating in code reviews and sharing knowledge with other engineers</li>\n<li>Evaluating new backend, cloud, AI, and tooling technologies</li>\n</ul>\n<p>Requirements:</p>\n<ul>\n<li>Bachelor&#39;s or Master&#39;s degree in Computer Science, Software Engineering, or a related field</li>\n<li>8+ years of professional backend software development experience</li>\n<li>Deep expertise in either C#/.NET (ASP.NET Core) or Python (FastAPI/Django)</li>\n<li>Experience designing and running backend architectures at scale</li>\n<li>Strong API design skills using REST</li>\n<li>Strong experience with relational and NoSQL data stores</li>\n<li>Understanding of concurrency models in primary language</li>\n<li>Hands-on experience with cloud platforms, containers, and orchestration</li>\n<li>Practical use of modern AI engineering tools</li>\n<li>Experience with architectural patterns such as Clean Architecture and Domain-Driven Design</li>\n<li>Strong debugging, profiling, and performance optimization skills</li>\n</ul>\n<p>Soft skills:</p>\n<ul>\n<li>Clear communication</li>\n<li>Collaboration with Product Management, UX, and client teams</li>\n<li>Sharing knowledge and helping other engineers grow</li>\n<li>Curiosity about new tools and techniques</li>\n</ul>\n<p>Benefits:</p>\n<ul>\n<li>Competitive Medical, Dental, and Vision coverage</li>\n<li>401(k) match</li>\n<li>Generous PTO</li>\n<li>Tuition reimbursement</li>\n<li>Yearly lifestyle stipend</li>\n<li>Exclusive employee discounts</li>\n</ul>","enriched_at":1793076090503},{"id":"job_0e8b012b-cd5","title":"Firmware/Electronic Technician","source_url":"https://jobs.smartrecruiters.com/Cricut/744000155328208-firmware-electronic-technician","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Engineering","description":"<p>Cricut makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything.</p>\n<p>In this position you will work with the engineering team to develop new products and improve existing ones by participating in the design, build, debug and testing processes.</p>\n<p>Job Duties Include:</p>\n<ul>\n<li>Develop SW and HW test tools and test benches for embedded and wireless systems</li>\n<li>Develop test automation SW tools for one-off and ongoing testing</li>\n<li>Write unit tests in C for continuous test efforts in the firmware (FW) build system</li>\n<li>Must be competent in circuit troubleshooting and use of the associated tools (e.g. oscilloscope, logic analyzer, function generators, power supplies, DMM, etc.)</li>\n<li>Perform functional and reliability testing</li>\n<li>Analyze and report on test results</li>\n<li>Build and test electromechanical prototypes from concept to production representative samples</li>\n<li>Troubleshoot electronic and electro-mechanical devices and work with engineering to resolve product issues</li>\n</ul>\n<p>Traits of the Firmware/Electronic Technician include results-oriented and creative; proactive, strong interpersonal, communication, and analytical skills; with entrepreneurial leanings.</p>\n<p>QUALIFICATIONS:</p>\n<ul>\n<li>Requires a High School Diploma or equivalent and a minimum of 3 years of experience in embedded system testing</li>\n<li>2 years technical/engineering training or associate&#39;s degree with a minimum of 2 years of prior related experience</li>\n<li>Must be able to read electrical schematics</li>\n<li>Competent in using electronic test equipment (oscilloscope, logic analyzer, function generators, power supplies, DMM, etc.)</li>\n<li>Proficiency in programming and debugging C, Python, Dart, and Flutter</li>\n<li>Software UI design experience</li>\n<li>Command line app design experience</li>\n<li>Understanding of low level functions and interfaces in modern MCUs</li>\n<li>Participate and advise in test-driven development of embedded systems</li>\n<li>Coordinate with FW developers to ensure all major product features are properly bench tested through automated and/or manual testing means for FW deliveries during product development</li>\n<li>Work with FW and SW quality assurance engineers to ensure proper test coverage</li>\n<li>Competent in electronic circuit analysis and troubleshooting</li>\n<li>Capable of preparing breadboard circuit prototypes</li>\n<li>Adept in the use of Microsoft Office Suite: Excel, Power Point and Word</li>\n</ul>\n<p>Preferred Qualifications:</p>\n<ul>\n<li>Proficient at soldering surface-mount components</li>\n<li>0201 or larger discrete components</li>\n<li>QFP, QFN experience is required, BGA experience is a plus</li>\n<li>Comfortable and capable in using general shop tools</li>\n<li>Ability to assemble and troubleshoot mechanical systems</li>\n</ul>\n<p>ADDITIONAL INFORMATION: We’ve got you covered At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions.</p>","enriched_at":1793076088672},{"id":"job_65c573e2-b30","title":"Firmware Engineer","source_url":"https://jobs.smartrecruiters.com/Cricut/744000155306769-firmware-engineer","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Engineering","description":"<p>Cricut makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything.</p>\n<p>As a Firmware Engineer at Cricut, you will develop and debug embedded firmware for bare-metal microcontroller systems. You will work closely with hardware engineers to bring up new boards and support new product development. Your responsibilities will include:</p>\n<ul>\n<li>Writing control system code for actuators (motors, solenoids), including PID tuning and dynamic control</li>\n<li>Integrating and analyzing sensor data (optical, thermal, reflective, etc.), focusing on signal processing and noise reduction</li>\n<li>Troubleshooting and debugging low-level hardware interfaces such as USB, UART, SPI, I2C, PWM, and GPIO</li>\n<li>Developing internal tools (in C or C++) to aid testing, automation, and manufacturing processes</li>\n<li>Participating in code reviews, documentation, and revision control to ensure high firmware quality</li>\n<li>Collaborating across engineering teams to support full product lifecycle and contribute to design reviews</li>\n</ul>\n<p>To qualify for this role, you will need:</p>\n<ul>\n<li>A Bachelor&#39;s or Master&#39;s degree in Electrical, Mechanical, Computer Engineering, or Computer Science (robotics/control emphasis preferred)</li>\n<li>1–3 years of embedded firmware experience OR strong project/internship experience for new grads</li>\n<li>Strong C programming skills; C++ and/or Assembly exposure a plus</li>\n<li>Experience with bare-metal microcontroller development</li>\n<li>Familiarity with electromechanical systems including actuators and precision control</li>\n<li>Strong troubleshooting and debugging skills for low-level embedded systems</li>\n<li>Excellent communication, documentation, and teamwork skills</li>\n<li>Comfortable working both independently and in a collaborative, hands-on environment</li>\n</ul>\n<p>We offer a range of benefits, including competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions.</p>","enriched_at":1793076084668},{"id":"job_73dbc91d-882","title":"Senior Firmware Engineer","source_url":"https://jobs.smartrecruiters.com/Cricut/744000155305159-senior-firmware-engineer","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Engineering","description":"<p>Cricut makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything.</p>\n<p>As a Senior Firmware Engineer at Cricut, you will develop and debug embedded firmware for bare-metal microcontroller, RTOS, System on Chip, and Single Board Computer systems. You will work closely with project and product management to derive technical requirements from product requirements. You will also work with the hardware engineering team to bring up new boards and systems.</p>\n<p>Responsibilities:</p>\n<ul>\n<li>Develop and debug embedded firmware for bare-metal microcontroller, RTOS, System on Chip, and Single Board Computer systems</li>\n<li>Work closely with project and product management to derive technical requirements from product requirements</li>\n<li>Work with hardware engineering team to bring up new boards, systems</li>\n<li>Use a data and statistical method to analyze and resolve design issues</li>\n<li>Write control system code for actuators (motors, solenoids, etc), including PID tuning and dynamic control</li>\n<li>Integrate and analyze sensor data (optical, thermal, reflective, etc.), focusing on signal processing and noise reduction</li>\n<li>Troubleshoot and debug low-level hardware interfaces such as USB, UART, SPI, I2C, PWM, and GPIO</li>\n<li>Develop internal tools (in C or C++) to aid testing, automation, and manufacturing processes</li>\n<li>Participate in code reviews, documentation, and revision control to ensure high firmware quality and scalability</li>\n<li>Collaborate across engineering teams to support full product lifecycle</li>\n</ul>\n<p>Qualifications:</p>\n<ul>\n<li>Bachelor’s or Master’s degree in Electrical, Mechanical, Computer Engineering, or Computer Science (robotics/control emphasis preferred)</li>\n<li>5+ years of embedded firmware experience OR strong project/internship experience for new grads</li>\n<li>Strong C programming skills; C++ and/or Assembly exposure a plus</li>\n<li>Experience with bare-metal microcontroller, FPGA, and Real Time Operating System development</li>\n<li>Experience with embedded solutions for electromechanical commercial electronics similar to Cricut’s products</li>\n<li>Familiarity with electromechanical systems including actuators and precision control</li>\n<li>Strong troubleshooting and debugging skills for low-level embedded systems</li>\n<li>Excellent communication, documentation, and teamwork skills</li>\n<li>Comfortable working both independently and in a collaborative, hands-on environment</li>\n</ul>\n<p>Additional Information: At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions.</p>","enriched_at":1793076082833},{"id":"job_34e79622-c2f","title":"Senior Electrical Engineer","source_url":"https://jobs.smartrecruiters.com/Cricut/744000154791609-senior-electrical-engineer","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Engineering","description":"<p>Cricut is looking for a Senior Electrical Engineer to facilitate the rapid development, prototyping, and debugging of their products. The successful candidate will contribute to product definition and development methodology.</p>\n<p>Responsibilities include:</p>\n<ul>\n<li>Designing and developing mixed analog and digital circuits for new products</li>\n<li>Designing motor control circuits for stepper and servo motors, solenoids, and sensors</li>\n<li>Developing hardware interfaces for Wi-Fi, USB, Bluetooth, and other wireless communications</li>\n<li>Specifying and selecting microcontrollers and other board-level components</li>\n<li>Developing PCB schematics, layouts, and fabrication/assembly files</li>\n<li>Creating ICT and FCT test plans</li>\n<li>Ensuring products pass EMI testing per FCC and CE requirements</li>\n<li>Meeting applicable UL and CE safety standards</li>\n<li>Overseeing the start of production on electrical systems</li>\n<li>Troubleshooting and resolving warranty return issues</li>\n</ul>\n<p>The ideal candidate has:</p>\n<ul>\n<li>A Bachelor&#39;s or Master&#39;s degree in Electrical Engineering</li>\n<li>At least 5 years of experience in digital/analog board design</li>\n<li>Experience with consumer electronics, especially electro-mechanical devices</li>\n<li>Systematic design process</li>\n<li>Experience with board-level debug and bring-up</li>\n<li>Experience with Bluetooth and Wi-Fi systems</li>\n</ul>\n<p>Preferred skills include:</p>\n<ul>\n<li>RF design of Wi-Fi and Bluetooth chip-down designs</li>\n<li>Familiarity with rechargeable battery circuit design and safety</li>\n<li>Proficiency in C/C++</li>\n<li>Problem-solving skills</li>\n<li>Ability to define critical project criteria</li>\n<li>Ability to work independently and within a team environment</li>\n<li>Proficiency in using multimeters, oscilloscopes, and other troubleshooting devices</li>\n</ul>\n<p>Cricut offers competitive medical, dental, and vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend.</p>","enriched_at":1793076080995},{"id":"job_6e277a6c-fdf","title":"Associate Global Product Manager - Hardware","source_url":"https://jobs.smartrecruiters.com/Cricut/744000154788219-associate-global-product-manager-hardware","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"onsite","category":"Product Management","description":"<p>Cricut makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything , custom cards, unique apparel, everyday items, and so much more.</p>\n<p>We are seeking an exceptional and seasoned individual for the position of Associate Global Product Manager. This is a unique opportunity to work in the development of compelling hardware products that blend technical innovation, impeccable design, and strong consumer relevance.</p>\n<p>As a Global Product Manager, you will:</p>\n<ul>\n<li>Work closely with a cross-functional team in the product development and go-to-market strategies for a key portfolio of hardware products.</li>\n<li>Perform market opportunity analysis and build business cases that support hyper-growth initiatives.</li>\n<li>Actively participate in consumer learning plans, deriving consumer insights to inform product definition and marketing.</li>\n<li>Make fundamental trade-off decisions that balance strategic and execution considerations when bringing products to market.</li>\n</ul>\n<p>Qualifications:</p>\n<ul>\n<li>Minimum 2-4 years of experience bringing physical products (business to consumer hardware) to market (ideally with some technical component).</li>\n<li>Background in product management, product marketing, or brand management preferred.</li>\n<li>Bachelor’s degree required.</li>\n<li>Undergraduate business, marketing, design, engineering, or liberal arts preferred.</li>\n<li>MBA or equivalent Master’s degree preferred.</li>\n</ul>\n<p>Key Characteristics:</p>\n<ul>\n<li>Leadership: Experience leading teams, directly and/or indirectly, with integrity, clarity, and self-awareness.</li>\n<li>Passion for Innovation and Consumer Behavior: Ability to spot trends and envision future product experiences, with a keen interest in understanding consumer motivations.</li>\n<li>Learning Mindset: Eagerness to learn, grow, and be challenged; intellectually curious.</li>\n<li>Self-starter: Takes strong initiative to contribute, solve problems quickly, and work independently when needed; willing to do whatever it takes to get the job done.</li>\n<li>Analytical Thinker: Disciplined and methodical; comfortable with spreadsheets, numbers, and data-driven decision-making.</li>\n<li>Attention to Detail: Organized and pays careful attention to the quality of work.</li>\n<li>Excellent Communication Skills: Strong written and verbal skills, comfortable with presenting.</li>\n<li>Team Player: Builds strong relationships with others and strives to collaborate.</li>\n<li>Adaptability: Must be comfortable with ambiguity and demonstrate an ability to navigate unknowns.</li>\n</ul>\n<p>Additional Information: At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions.</p>","enriched_at":1793076079156},{"id":"job_e4c9622a-ab7","title":"Director of Strategy & Business, Creative Labs","source_url":"https://jobs.smartrecruiters.com/Cricut/744000154538669-director-of-strategy-business-creative-labs","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":null,"category":"Product Management","description":"<p>Cricut is seeking an entrepreneurial-focused Director to lead the business side of Cricut Creative Labs, which delivers content and tools to support users across all their creative activities.</p>\n<p>As the Strategy &amp; Business Director of Cricut Creative Labs, you will operate with the agility of a startup co-founder while leveraging Cricut&#39;s massive scale. Your core mission is to launch and scale Cricut Creative Labs to become a crucial benefit for Cricut Subscribers.</p>\n<p>Key responsibilities include:</p>\n<ul>\n<li>Developing the end-to-end roadmap for a group of creative tools, focused on understanding top creative categories for users and delivering market-leading solutions.</li>\n<li>Partnering with the head of Product and Engineering to direct an independent team to build web-based assets outside of the traditional Design Space codebase.</li>\n<li>Delivering on aggressive KPIs, focused on subscriber adoption of new creative tools and acquiring new subscribers.</li>\n<li>Developing a deep understanding of designer needs and creating tools and systems to support content library needs.</li>\n</ul>\n<p>The ideal candidate will have entrepreneurial grit, strategic thinking, experience scaling new businesses, and analytical strength.</p>\n<p>Cricut is an equal opportunity employer and celebrates inclusion and diversity.</p>","enriched_at":1793076077310},{"id":"job_5c905ad6-4e7","title":"Senior Global Product Manager- Hardware Machines","source_url":"https://jobs.smartrecruiters.com/Cricut/744000153842319-senior-global-product-manager-hardware-machines","location":"South Jordan, UT","job_type":"full-time","experience_level":"senior","work_arrangement":"hybrid","category":"Product Management","description":"<p>Cricut makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything , custom cards, unique apparel, everyday items, and so much more.</p>\n<p>We&#39;re looking for a stellar Hardware focused Senior Global Product Manager to lead the development and launch of strategic new consumer electronics hardware products at Cricut.</p>\n<p>As a Senior Global Product Manager, you&#39;ll:</p>\n<ul>\n<li>Manage the strategy and execution of new product innovation and renovation</li>\n<li>Create full product business plans, including product concept, positioning, forecasting, P&amp;L management, etc.</li>\n<li>Conduct industry and competitive analyses to drive strategic product decisions</li>\n<li>Identify key research questions and assist in developing consumer learning plan</li>\n<li>Actively conduct research and share insights with the cross-functional team</li>\n<li>Define the consumer target, positioning, key benefits and features</li>\n<li>Develop product requirements and gain cross-functional alignment</li>\n<li>Work closely with ID, engineering, China team and QA on executing the product</li>\n<li>Lead Gate meetings associated with the product launch</li>\n<li>Track project timeline and ensure team is hitting key milestones</li>\n<li>Lead development of product packaging, partnering with Creative Team</li>\n<li>Partner with channel marketing to develop selling story for channel partners</li>\n<li>Partner with marketing to support successful product launch</li>\n<li>Managing ongoing business post launch, including tracking product performance</li>\n<li>Manage other existing products, including business reporting, forecasting, and on-going business needs</li>\n</ul>\n<p>QUALIFICATIONS:</p>\n<ul>\n<li>Consumer Hardware Industry Focus: Prior experience managing consumer electronics products is required.</li>\n<li>Education &amp; Experience: Master of Business Administration (MBA) strongly preferred, or a Bachelor’s degree accompanied by 7+ years of dedicated product marketing background.</li>\n<li>Global Strategic &amp; Brand Management: Proven track record in global brand or product management, specifically in formulating launch strategies for new innovations and bringing them to fruition.</li>\n<li>Strategic Acumen: Skilled in creating robust product strategies from the ground up within fluid, non-traditional operational environments.</li>\n<li>Entrepreneurial Mindset: Highly adaptable and driven to succeed in high-tempo, startup-like settings with a hands-on, solution-oriented approach.</li>\n<li>Consumer Insights Expertise: Experience designing, running, and synthesizing both qualitative and quantitative research to extract actionable consumer trends.</li>\n<li>Curiosity &amp; Execution: Naturally inquisitive with a strong desire to roll up your sleeves and directly contribute to project deliverables.</li>\n<li>Navigating Uncertainty: Comfortable operating in ambiguous situations and adept at resolving complex, open-ended challenges.</li>\n<li>Communication &amp; Influence: Exceptional written, verbal, and presentation capabilities; able to craft concise, persuasive business narratives that align cross-functional stakeholders.</li>\n<li>Strategic &amp; Tactical Range: Capable of steering high-level product vision while simultaneously managing granular details to guarantee seamless product launches.</li>\n<li>Collaborative Leadership: Ability to rally cross-functional partners and build strong working relationships while leading projects toward target outcomes.</li>\n<li>Analytical Decision-Making: Proficient in gathering and leveraging data to guide business strategies, balancing thorough analysis with swift execution.</li>\n</ul>\n<p>ADDITIONAL INFORMATION: We’ve Got You Covered At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions.</p>\n<p>One More Thing (It’s a Big One) This role is in-office FOUR days per week.</p>","enriched_at":1793076075466}],"category_normalised":[{"category":"engineering","count":21},{"category":"product management","count":8},{"category":"design","count":6},{"category":"marketing","count":5},{"category":"logistics & supply chain","count":2},{"category":"legal","count":2},{"category":"operations","count":1},{"category":"manufacturing","count":1},{"category":"it","count":1},{"category":"data science","count":1}],"velocity":{"weeks":[{"week_start":"2026-10-26","count":48}],"trend":"stable","wow_pct":0},"momentum":{"recent_14d":48,"prior_14d":0,"growth_pct":0,"classification":"stable"},"salary_vs_industry":{"company_median":null,"industry_median":null,"percentile":null,"sample_size":0,"by_region":[],"transparency_pct":0,"industry_transparency_pct":0,"transparency_warning":true},"market_share":{"company_jobs":48,"industry_total":48,"share_pct":100,"rank":1,"peer_count":1},"ai_exposure":{"occupation_weighted_score":0.225,"skill_weighted_score":0.319,"top_exposed_titles":[{"title":"Sr. Global Product Manager","count":3,"score":0.32}],"top_exposed_skills":[{"skill":"Product Marketing","count":4,"score":0.32},{"skill":"Software Product Management","count":3,"score":0.32},{"skill":"Analytics","count":3,"score":0.32},{"skill":"Data Analysis","count":5,"score":0.32},{"skill":"Zero-to-one Experience","count":3,"score":0.32},{"skill":"Social Media Marketing","count":3,"score":0.32},{"skill":"Influencer Partnerships","count":3,"score":0.32},{"skill":"Content Marketing","count":4,"score":0.32},{"skill":"Paid Media","count":4,"score":0.32},{"skill":"Debugging","count":3,"score":0.303}]},"peer_set":[],"skills_lq":[],"geographic_shift":{"current":[{"region":"United States","count":36,"share_pct":75},{"region":"Unknown","count":9,"share_pct":18.8},{"region":"APAC","count":3,"share_pct":6.3}],"emerging":[{"region":"United States","recent_30d":36,"prior_30d":0,"growth_pct":100},{"region":"Unknown","recent_30d":9,"prior_30d":0,"growth_pct":100},{"region":"APAC","recent_30d":3,"prior_30d":0,"growth_pct":100}],"shrinking":[]},"seniority_anomalies":{"exec_recent_30d":3,"exec_prior_90d_avg":0,"exec_growth_pct":100,"notable_exec_hires":[{"title":"Director of Strategy & Business, Creative Labs","location":"South Jordan, UT","posted_at":"2026-10-27"},{"title":"Director, Hardware Engineering","location":"South Jordan, UT","posted_at":"2026-10-27"},{"title":"Software Engineering Director","location":"Shenzhen, Guangdong","posted_at":"2026-10-27"}]},"posting_dynamics":{"median_days_open":null,"industry_median_days_open":null,"long_open_count":0,"closure_rate_pct":0}}}}